11 November 2017
The Allergy & Free From Show
The Allergy & Free From Show in London (7-9 July 2017) and Liverpool (4-5 November 2017) is a great way to meet current and potential Barleycup customers. For decades, Barleycup has been available on the shelves of health food shops on the UK.
The crowds get bigger every year, and include consumers with gluten-free diets and food intolerances, vegetarians and vegans, and those who value healthy living and eating.
Our cereal and chicory drinks, Barleycup and Chicorycup, which are certified by Coeliac UK (a charity for people with coeliac disease), are not only a response to the needs of consumers with specific nutritional requirements, but of those who are looking for caffeine-free alternatives to coffee and tea.
During the fairs, consumers had the opportunity to sample our products, and buy them for discounted prices.
The fairs were attended by 37,000 in London, and 11,000 in Liverpool.